Measuring What Matters in Transformation Programmes
Large programmes rarely lack measurement. Status reports overflow with percentages complete, budget consumed, milestones hit. What they often lack is any measure of whether the transformation is achieving its purpose. It is entirely possible for a programme to be green on every metric and still fail the business it was meant to serve.
The problem is that activity is easy to measure and outcomes are not. Counting deliverables is straightforward; knowing whether the organisation now serves its clients better, manages risk more confidently, or decides more quickly is harder, slower and less flattering. So the easy measures crowd out the important ones, and everyone mistakes motion for progress.
Start from the difference you intend to make
Measuring what matters means naming, at the start, the specific differences the programme is meant to produce, and capturing a baseline before the work begins. It means accepting fewer, harder measures over many easy ones, and being willing to report an uncomfortable truth — that the activity is on track but the outcome is not yet moving.
This takes a certain confidence, because outcome measures can show a well-run programme in an unflattering light. But it is the only kind of measurement that protects an organisation from delivering a great deal and changing very little. It rests, in the end, on getting the operating model right, so that the outcomes you measure are ones the organisation is actually built to deliver.
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